Hovden Formal Farm Wear - BLOG / Portland

Hovden on the Runway - ALLEY33


The highlight of the year! Hovden shirts on the runway!! Alley33 was such a fun fashion show to be part of. Hovden was one of 19 Portland apparel brands represented. Check out the Hovden looks her:



Thank you Alley33 and Beth Olson for awesome photos! And thank you to these beautiful models who ROCKED the Hovden shirts! 


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Hovden in Portland Mercury

Honored to be mentioned in the Portland Mercury Blog this week! Hovden is no secret anymore!! 
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COALESCE - a pop-up shopping experience

I'm proud to be part of this pop-up shopping event! I hope some of you who live in Portland will make it! There are going to be a lot of beautiful things and talented makers there!!  Save the date! Sept 19th 12-4pm!

Tell your friends about it!

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This is Folklore / Hatmaking

Recently I got to know John Fish, a versatile artist and maker, passionate about history. His newly opened store, This is Folklore, on NE Killingsworth, Portland, takes you back in time! Historical artifacts, hand-made leather goods and hats, made by John, are displayed side-by-side. The space, light, smell and Johns great personality, all make a visit to this shop (or is it a museum?) truly an unique experience. 

Many stories could be told here, but what caught our attention was his passion for hat-making. My friend, photographer Stine K Nash, couldn't help herself. She had to document this with her camera. Here is a little peak.. you can see more photos under Lookbook. And you can read an interview with John on Stine's blog 









Follow John on Instagram @thisisfolklore

Photos:  www.steenaphotography.squarespace.com

With John's passion for all things old.. He is a big fan of the historic Hovden shirts and has them, on display and for sale in his store. And Hovden is always excited when a Maker uses the Hovden shirt as a work shirt. Just like, back in the day! 

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